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    您輸入的關鍵字: Mauborgne

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    Blue Ocean Classics

    Blue Ocean Classics

    • 優惠價: 700

    The collection you need to create more blue oceans. W. Chan Kim and Renee Mauborgne changed the field of strategy and...... more

    Red Ocean Traps: The Mental Models That Undermine Market-creating Strategies

    Red Ocean Traps: The Mental Models That Undermine Market-creating Strategies

    • 優惠價: 350

    -renowned professors W. Chan Kim and Renee Mauborgne, the authors of the best-selling book Blue Ocean Strategy have spent over a...... more

    The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The Iconic Articles by Bestselling Authors W. Chan Kim

    The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The Iconic Articles by Bestselling Authors W. Chan Kim

    • 優惠價: 1750
    Hbr’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review with Bonus Mckinsey Award-win

    Hbr’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review with Bonus Mckinsey Award-win

    • 優惠價: 1750

    , by Tarun Khanna How Netflix Reinvented HR, by Patty McCord Blue Ocean Leadership, by W. Chan Kim and Ren e Mauborgne...... more

    Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

    Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

    • 優惠價: 1120

    Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most...... more

    航向藍海:突破價值成本邊界,開創新市場的策略行動

    航向藍海:突破價值成本邊界,開創新市場的策略行動

    • 優惠價: 9 折, 540

    ★ 暢銷書《藍海策略》作者最新著作! ★《華爾街日報》《紐約時報》《今日美國》暢銷書 ★ 全面應用暢銷5大洲、翻譯44種語言的藍海策略實戰指南! ★管理大師夏藍、暢銷書作家丹尼爾‧品克熱情推薦 最... more

    藍海策略:再創無人競爭的全新市場(增訂版)

    藍海策略:再創無人競爭的全新市場(增訂版)

    • 優惠價: 9 折, 450

    遠離紅海 續航藍海 如何讓所有執行藍海策略的主張一致化? 當藍海變成紅海時該怎麼辦? 追求藍海策略時要如何避免紅海陷阱? 十年前,兩位作者研究了百年來三十家企業的一百五十個策略個案,以如何開創無人... more

    航向藍海:突破價值成本邊界,開創新市場的策略行動 (電子書)

    航向藍海:突破價值成本邊界,開創新市場的策略行動 (電子書)

    • 優惠價: 420

    ★ 暢銷書《藍海策略》作者最新著作! ★《華爾街日報》《紐約時報》《今日美國》暢銷書 ★ 全面應用暢銷5大洲、翻譯44種語言的藍海策略實戰指南! ★管理大師夏藍、暢銷書作家丹尼爾‧品克熱情推薦 最... more

    藍海策略:再創無人競爭的全新市場(增訂版) (電子書)

    藍海策略:再創無人競爭的全新市場(增訂版) (電子書)

    • 優惠價: 375

    遠離紅海 續航藍海 如何讓所有執行藍海策略的主張一致化? 當藍海變成紅海時該怎麼辦? 追求藍海策略時要如何避免紅海陷阱? 十年前,兩位作者研究了百年來三十家企業的一百五十個策略個案,以如何開創無人... more

    Hbr’s 10 Must Reads for New Managers Collection

    Hbr’s 10 Must Reads for New Managers Collection

    • 優惠價: 3325

    includes forty articles selected by HBR s editors from renowned thought leaders including W. Chan Kim, Renee Mauborgne, and...... more

    Océano azul, océano rojo

    Océano azul, océano rojo

    • 優惠價: 523

    Oc ano Azul, Oc ano Rojo de W. Chan Kim y Ren e Mauborgne es un volumen de la colecci n Imprescindibles de Conecta, que...... more

    La transicion al oceano azul / Blue Ocean Shift: Mas Alla De Competir

    La transicion al oceano azul / Blue Ocean Shift: Mas Alla De Competir

    • 優惠價: 698
    Blue Ocean Shift; Library Edition: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth

    Blue Ocean Shift; Library Edition: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth

    • 優惠價: 2695
    Blue Ocean Shift: Beyond Competing: Proven Steps to Inspire Confidence and Seize New Growth

    Blue Ocean Shift: Beyond Competing: Proven Steps to Inspire Confidence and Seize New Growth

    • 優惠價: 1600

    and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing...... more

    Blue Ocean Shift: Beyond Competing: Proven Steps to Inspire Confidence and Seize New Growth

    Blue Ocean Shift: Beyond Competing: Proven Steps to Inspire Confidence and Seize New Growth

    • 優惠價: 1190
    Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth

    Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth

    • 優惠價: 980

    and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing...... more

    Blue Ocean Leadership

    Blue Ocean Leadership

    • 優惠價: 350

    Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing blue ocean...... more

    The W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Reader

    The W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Reader

    • 優惠價: 400

    The best of W. Chan Kim and Renee Mauborgne s articles on blue ocean strategy, all in one place. The seminal book Blue...... more

    The W. Chan Kim & Renee Mauborgne Blue Ocean Strategy Reader: The Iconic Articles

    The W. Chan Kim & Renee Mauborgne Blue Ocean Strategy Reader: The Iconic Articles

    • 優惠價: 873

    The best of W. Chan Kim and Ren e Mauborgne s articles on blue ocean strategy, all in one place. The seminal book Blue...... more

    Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

    Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

    • 優惠價: 1750

    Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most...... more

    Harvard Business Review Leadership & Strategy Set

    Harvard Business Review Leadership & Strategy Set

    • 優惠價: 5250

    The key concepts every manager and aspiring leader must know--from strategy and disruptive innovatio... more

    Hbr’s 10 Must Reads on Strategy

    Hbr’s 10 Must Reads on Strategy

    • 優惠價: 350
    Hbr’s 10 Must Reads on Change Management

    Hbr’s 10 Must Reads on Change Management

    • 優惠價: 350
    Hbr’s 10 Must Reads on Managing People

    Hbr’s 10 Must Reads on Managing People

    • 優惠價: 350

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