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Shows how increasingly popular sliding-mode control techniques can be integrated with adaptive fuzzy... more
Instill social responsibility in your students!"Ethical behavior in international business is our st... more
Use the Internet and cutting-edge strategies to make your program more competitive!To remain competi... more
This study investigates the relation of total quality management (TQM) and just-in-time purchasing (... more
Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and de... more
First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.... more
The refereed proceedings of the 10th International Fuzzy Systems Association World Congress, IFSA 20... more
The concepts, strategic frameworks, and cases in Globalization of Consumer Markets provide managers ... more
of marketing and advertising planning in international markets. Kaynak presents both a comprehensive guide to the social...... more
This book contains papers presented at a NATO ARW on issues relating to intelligent systems. Topics ... more
No detailed description available for "International Business in the Middle East".... more
Energy resources, the basic input in every area of the economy, have a fundamental function for soci... more
Be prepared for the differences in marketing across European borders Europe is not a uniform market.... more
Improve your grasp of contemporary European marketing issues with these fascinating case studies and... more
This book constitutes the refereed proceedings of the joint International Conference on Artificial N... more
Learn to select appropriate strategic tools and measure the competitiveness of international firms T... more
How to Utilize New Information Technology in the Global Marketplace is an excellent training tool fo... more