This book is about media transparency and good-faith attempts of honesty by both the sources and the... more

The Arab world has engaged in public relations for thousands of years, and the public relations lite... more

This book is about media transparency and good-faith attempts of honesty by both the sources and the... more

The significant problems we face cannot be solved at the same level of thinking we were at when we c... more

The significant problems we face cannot be solved at the same level of thinking we were at when we c... more

, Arthur Kruckeberg demonstrates the role of landforms and rock types in producing the unique geographical distributions of...... more

using persuasive communications to achieve a client’s vested goal. Kruckeberg and Starck challenge this oversimplified...... more

This book serves as a reader exploring the scholarly inquiry, professional education, and practice o... more

botanist Art Kruckeberg and horticulturist Linda Chalker-Scott show Northwest gardeners, from novice to expert, how to imagine...... more

Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE RE... more

geologic diversity of any place in North America, perhaps in the world. In lively prose, Arthur Kruckeberg gives a geologic...... more

* Guidebook to 50 wildflower species and the trails by which you can find them in Washington * Hikes... more

This is the first comprehensive treatment of an important segment of the flora of California: native... more