博客來-作者-Eddie M. (EDT) Brock

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Attention, Attitude, and Affect in Response to Advertising

Attention, Attitude, and Affect in Response to Advertising

外文書 , Clark David W. (EDT) Eddie M. (EDT)/ Brock Timothy C. (EDT)/ Stewart , Ingram , 出版日期: 2015-04-23

優惠價: 4137 元

Linked from the days of their origins, psychology and advertising developed as independent disciplin... more

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Attention, Attitude, and Affect in Response to Advertising

Attention, Attitude, and Affect in Response to Advertising

外文書 , Clark David W. (EDT)/ Clark Eddie M. (EDT)/ Brock Eddie M./ Brock Timothy C. (EDT) Timothy C./ Stewart , Taylor & Francis Asia Pacific , 出版日期: 1994-01-01

優惠價: 7425 元

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