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呈現:
The Crucial Role of Domain Knowledge in Evaluating Early-Stage New Product Ideas
Florian Denker explores the role of an individual’s domain knowledge for the proficient evaluation of early-stage new...... more |
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The Silver Market Phenomenon: Marketing and Innovations in the Aging Society
The current shift in demographics - aging and shrinking populations - in many countries around the w... more |
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The Silver Market Phenomenon: Business Opportunities in an Era of Demographic Change
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