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A Strategic Nature: Public Relations and the Politics of American Environmentalism
. In A Strategic Nature, Melissa Aronczyk and Maria I. Espinoza examine public relations as a social and political force...... more |
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Branding Latin America: Strategies, Aims, Resistance
As public and private sectors become stakeholders, nation-states become corporations, interests beco... more |
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Branding the Nation: The Global Business of National Identity
with nation branding experts and their national clients, Melissa Aronczyk argues that the social, political and cultural...... more |
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Blowing Up the Brand: Critical Perspectives on Promotional Culture
This edited volume seeks to redress the lack of scholarly work that takes promotion seriously as a f... more |
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A Strategic Nature: Public Relations and the Politics of American Environmentalism
. In A Strategic Nature, Melissa Aronczyk and Maria I. Espinoza examine public relations as a social and political force...... more |
||
|
|
Branding the Nation: The Global Business of National Identity
with nation branding experts and their national clients, Melissa Aronczyk argues that the social, political and cultural...... more |
||
|
Blowing Up the Brand: Critical Perspectives on Promotional Culture
This edited volume seeks to redress the lack of scholarly work that takes promotion seriously as a f... more |
