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    Counterintuitive Marketing: Achieve Great Results Using Common Sense

    Counterintuitive Marketing: Achieve Great Results Using Common Sense

    • 優惠價: 1078

    flop than ever before? Marketing experts Kevin J. Clancy and Peter C. Krieg have the answers. In Counterintuitive Marketing...... more

    Your Gut Is Still Not Smarter Than Your Head: How Disciplined, Fact-based Martketing Can Drive Extraordinary Growth and Profits

    Your Gut Is Still Not Smarter Than Your Head: How Disciplined, Fact-based Martketing Can Drive Extraordinary Growth and Profits

    • 優惠價: 1198

    , Kellogg School of Management "Clancy and Krieg debunk the popular myth that marketing is all instinct and hocus pocus. Here’s...... more

    Market New Products Successfully

    Market New Products Successfully

    • 優惠價: 5800

    Market New Products Successfully is the definitive guidebook for using simulated test marketing (STM... more

    Counterintuitive Marketing: Achieve Great Results Using Uncommon Sense

    Counterintuitive Marketing: Achieve Great Results Using Uncommon Sense

    • 優惠價: 1064

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