麥當勞擁有許多通路，是非常有力量的跨國企業，並且利用本身獨特的方式，將麥當勞內化到許多消費者與企業家的內心與腦海之中。我們的社會中有許多模仿麥當勞的組織，在速食業是如此，在其他的事業與機構也是如此。許... more

■本書主題新穎而多元，內容完整而豐富。 ■各式圖表提供最新且多樣化的學習資訊。 ■章節摘要與問題可強化社會學想像的運用能力。... more

本書是由美國知名社會學者 George Ritzer 所編寫，作者具有豐富的教科書寫作經驗，以淺顯的筆調帶領初學者進入社會學的世界，透過社會學的角度來思考各個社會面向的最新議題。 本書特色 利用「全球化」、「網路世界」、「消費社會」等...... more

Introduction to Sociology offers a comprehensive guide that connects traditional sociological concep... more

Karen Rae Taylor Ritzer is inspired by life and her experiences. Through a lens unique to her, she observes her...... more

Karen Rae Taylor Ritzer is inspired by life and her experiences. Through a lens unique to her, she observes her...... more

Bedtime is a time to slow down after a long day and get ready to dream. In our dreams, we can go any... more

Bedtime is a time to slow down after a long day and get ready to dream. In our dreams, we can go any... more

George Ritzer′s seminal work of critical sociology, The McDonaldization of Society, continues to stand as one of the...... more

A concise exploration of globalization and its role in the contemporary era Driven by technological ... more

This companion features original essays on the complexity of globalization and its diverse and somet... more

reflect the recent economic recession and the impact of the internet, bestselling author George Ritzer continues to explore...... more

from edited books, to newspaper and magazine articles. George Ritzer, best-selling author of McDonaldization of Society...... more

Simulations are often used in the military and other performance-critical fields (law enforcement, a... more

perspective on the current state of social problems and deviance in a variety of societies around the world. Editor George Ritzer...... more

This book is an indispensable resource for anyone interested in the roots, current debates and futur... more

by George Ritzer, for a complete reference source in social theory....... more

Ritzer, for a complete reference source in social theory...... more

George Ritzer is one of the leading social and cultural commentators of the present day. In this essential new book he...... more

consumption. George Ritzer, author of the famous McDonaldization Thesis, demonstrates the irrational consequences of the rational...... more

In this major new book, the author of the bestselling McDonaldization of Society provides an explora... more

This book presents essays reflecting the current state and near-term prospects of sociological theor... more

The Companion to Major Social Theorists offers a broad-ranging survey of classical and contemporary ... more

This book reflects and analyzes the relationship between media and genre, focusing on both aesthetic... more

This book reflects and analyzes the relationship between media and genre, focusing on both aesthetic... more

本書是布萊克韋爾出版社出版的“布萊克韋爾社會理論指南”叢書之一。本書分兩部分介紹了25位最著名的社會學家的生平和著作，討論了他們的理論、社會和知識背景，並對他們的學術地位和影響進行了公允的評價。第一部... more

Introduction to Sociology offers a comprehensive guide that connects traditional sociological concep... more

Ritzer and Paul Dean deliver an up-to-date introduction to major trends and topics related to the study of globalization. The...... more

Sociology, bestselling author George Ritzer shows students the relevance of sociology to their lives. Adapted from Ritzer’s...... more

Sociology, bestselling author George Ritzer shows students the relevance of sociology to their lives. Adapted from Ritzer’s...... more

In the fully updated Fifth Edition of Introduction to Sociology, bestselling author George Ritzer shows you the...... more

In the fully updated Fifth Edition of Introduction to Sociology, bestselling author George Ritzer shows you the...... more

This bundle includes Ritzer: Essentials of Sociology, 3e (Paperback) ] McGann: SAGE Readings for Introductory Sociology...... more

thousands of students, is now in its Ninth Edition! George Ritzer′s seminal work of critical sociology, The McDonaldization of...... more