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全球三大頂尖商學院指定用書 LV之父給傳統代工產業轉型的終極指引! 不只用在奢侈品,而是讓你的商品成為同業中的奢侈品 高科技產業、永續產業、醫療保健產業……等的一擊中的品牌策略! 不要讓你... more
product, a luxury brand or a luxury company. Luxury experts Jean-Noel Kapferer and Vincent Bastien provide the first rigorous...... more
Thermodynamic Models for Chemical Engineering gives an overview of the main thermodynamic models use... more
La maladie et l infirmit engendrent des temp tes d motions puisantes. L tat de faiblesse qui en d ... more
Montigny-l s-Cormeilles, commune du Val d Oise de 20000 habitants est coup e en deux par un immense ... more
Trop longtemps nous avons sous-estim les impacts de l activit humaine sur la nature. Est-ce par pare... more
Revolution, transformation, upheaval and promise! Yesterday, the technologies of com- munication wer... more
The interaction between emotion and cognition is a fundamental issue which has only recently been re... more
This book provides a detailed guide to the use and interpretation of color Doppler ultrasound, CT, a... more
persistence and continuing significance of this little-studied social phenomenon? Jean-No;el Kapferer examines the theory and...... more
Before Star Trek, there was Space Patrol. Science fiction television has its roots in this live, act... more
, Toyota and Absolut Vodka. Explaining the latest techniques used by companies worldwide, author Jean-Noel Kapferer covers all...... more
The idea of writing this book orIgmates from a suggestion of Bernard Sapoval: "Why don’t you write i... more
不論我們生活的哪一個領域,謠言無所不在。 本書是傳播學領域里的一本名著,在對公共輿論的探討上有重要的地位。作者經過數千次電話調查,搜集了無數各種各樣的謠言分析研究的結果。闡明了人們只有掌握了謠言的規律... more
本書收入法國當代著名作家讓-諾埃爾•龐克拉齊兩部長篇小說代表作。《冬季宿營地》描述了巴黎一個同性戀酒吧里發生的故事,那里生活着一群處於社會底層和邊緣的人。他們渾渾噩噩,放盪不羈,許多人得了不治之症——... more
surgeon and professor of medical history Jean-Noël Fabiani stitches together the most significant and intriguing episodes from...... more
Illustrates new techniques in partial knee replacement Equips reader with criteria and concepts for ... more
English summary: This series of articles seeks to encompass the numerous debates surrounding the rel... more
Slipcase with five iconic Assouline memoire titles included: Fred Astaire, Polo Games, Cigar Style, ... more
audacity and style. Jean-Noël Liaut chases his enigmatic subject through the many roles and lives she inhabited, both happy and...... more
La reformaliturgica emprendida por Paulo VI, con la misma autoridad que sus predecesores, restituye ... more
MOUREAU, Ourida MOSTEFAI, Jean-Noel PASCAL, Marie-Emmanuelle PLAGNOL, Pierre TESTUD, Raymond TROUSSON et Catriona SETH....... more