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Differentiate or Die: Survival in Our Era of Killer Competition
guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for...... more |
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Repositioning: Marketing In An Era of Competition, Change, and Crisis
The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries publishedtheir classic bestseller...... more |
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The Power of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right
Renowned marketing expert and best-selling author Jack Trout has a message for managers who are struggling to keep up...... more |
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Differentiate or Die: Survival in Our Era of Killer Competition
Die, bestselling author Jack Trout takes marketers to task for taking the easy route of high-tech razzle-dazzle and...... more |
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Differentiate or Die: Survival in Our Era of Killer Competition: Library Edition
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Differentiate or Die: Survival in Our Era of Killer Competition: Library Edition
Die, bestselling author Jack Trout takes marketers to task for taking the easy route of high-tech razzle-dazzle and...... more |
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Differentiate or Die: Survival in Our Era of Killer Competition
Die, bestselling author Jack Trout takes marketers to task for taking the easy route of high-tech razzle-dazzle and...... more |
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Differentiate or Die: Survival in Our Era of Killer Competition
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