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    The 2020 U.S. Presidential Election: Democratic Norms and Group Perceptions

    The 2020 U.S. Presidential Election: Democratic Norms and Group Perceptions

    • 優惠價: 3177

    This book explores the communications of the President, and other actors, including groups promoting... more

    Political Branding: More Than Parties, Leaders and Policies

    Political Branding: More Than Parties, Leaders and Policies

    • 優惠價: 2144
    Political Marketing and the Election of 2020

    Political Marketing and the Election of 2020

    • 優惠價: 7150

    This book examines the 2020 campaign and election in the United States of America from the perspecti... more

    U.S. Senate Exceptionalism

    U.S. Senate Exceptionalism

    • 優惠價: 1977

    Richard Fenno Jr. Gerald Gamm John R. Hibbing Kim Fridkin Kahn Patrick J. Kenney Frances D. Lee Burdett Loomis Bruce I...... more

    Political Branding: More Than Parties, Leaders and Policies

    Political Branding: More Than Parties, Leaders and Policies

    • 優惠價: 7150

    This book demonstrates the progress that has been made on political branding research across interna... more

    Social Media, Political Marketing and the 2016 U.S. Election

    Social Media, Political Marketing and the 2016 U.S. Election

    • 優惠價: 3177

    Facebook, Twitter and Instagram create new ways to market political campaigns and new channels for c... more

    Too Smart for Our Own Good: Ingenious Investment Strategies, Illusions of Safety, and Market Crashes

    Too Smart for Our Own Good: Ingenious Investment Strategies, Illusions of Safety, and Market Crashes

    • 優惠價: 1980

    ameliorate future crises--and maybe even anticipate them. One of today’s leading financial thinkers, Bruce I. Jacobs, examines...... more

    Social Media, Political Marketing and the 2016 U.S. Election

    Social Media, Political Marketing and the 2016 U.S. Election

    • 優惠價: 7150

    Facebook, Twitter and Instagram create new ways to market political campaigns and new channels for c... more

    Equity Management: The Art and Science of Modern Quantitative Investing

    Equity Management: The Art and Science of Modern Quantitative Investing

    • 優惠價: 4980

    The classic guide to quantitative investing--expanded and updated for today’s increasingly complex markets From Bruce...... more

    The Marketing Revolution in Politics: What Recent U.S. Presidential Campaigns Can Teach Us about Effective Marketing

    The Marketing Revolution in Politics: What Recent U.S. Presidential Campaigns Can Teach Us about Effective Marketing

    • 優惠價: 2457

    A must-read for managers, students of marketing and political marketing, and anyone interested in le... more

    Political Marketing: Strategic ’’Campaign Culture’’

    Political Marketing: Strategic ’’Campaign Culture’’

    • 優惠價: 2997

    A guiding principle in creating Political Marketing has been to examine the ways in which culture, p... more

    Mud & Horizons: Book 2 of Dust & Cannibals

    Mud & Horizons: Book 2 of Dust & Cannibals

    • 優惠價: 767
    Spotswood

    Spotswood

    • 優惠價: 879

    The summer of 1959 is no ordinary summer at Camp Spenser, and counselor Bob Berman is struggling to ... more

    Dust & Cannibals

    Dust & Cannibals

    • 優惠價: 767

    It was a planet much like this, in a time much like now. There were several rounds of limited nuclea... more

    Implementing Health Care Information Systems

    Implementing Health Care Information Systems

    • 優惠價: 6599
    A Clinical Information System for Oncology

    A Clinical Information System for Oncology

    • 優惠價: 3299
    Korzybski: A Biography

    Korzybski: A Biography

    • 優惠價: 2099

    some of Korzybski’s closest co-workers, Bruce I. Kodish situates Korzybski’s contributions in the context of his times and...... more

    Korzybski: A Biography

    Korzybski: A Biography

    • 優惠價: 1500
    Political Marketing: Theoretical and Strategic Foundations: Theoretical and Strategic Foundations

    Political Marketing: Theoretical and Strategic Foundations: Theoretical and Strategic Foundations

    • 優惠價: 2364
    Political Marketing: Theoretical and Strategic Foundations: Theoretical and Strategic Foundations

    Political Marketing: Theoretical and Strategic Foundations: Theoretical and Strategic Foundations

    • 優惠價: 7150

    This is the first integrated theory-to-practice text on marketing s role in the political process. ... more

    The Lagrange Legacy

    The Lagrange Legacy

    • 優惠價: 660

    Fired from his latest job, Chuck LaGrange might get a second chance if he can actually prove the fam... more

    Understanding Neuropsychiatric Disorders: Insights from Neuroimaging

    Understanding Neuropsychiatric Disorders: Insights from Neuroimaging

    • 優惠價: 10222

    An informative and comprehensive review from the leading researchers in the field, this book provide... more

    A Cross-Cultural Theory of Voter Behavior

    A Cross-Cultural Theory of Voter Behavior

    • 優惠價: 4674
    Winning Elections With Political Marketing

    Winning Elections With Political Marketing

    • 優惠價: 7150
    Winning Elections with Political Marketing

    Winning Elections with Political Marketing

    • 優惠價: 2694

    Find out the real impact political marketing has on the democratic process Winning Elections with Po... more

    Market Neutral Strategies

    Market Neutral Strategies

    • 優惠價: 3400

    notorious "market neutral" ventures, Askin Capital Management and Long-Term Capital Management. Bruce I. Jacobs (Florham Park...... more

    On Armor

    On Armor

    • 優惠價: 2100

    role that mobile operations in World War I played in fostering the development of armored warfare; the rapid decline of the...... more

    On Armor

    On Armor

    • 優惠價: 4300

    role that mobile operations in World War I played in fostering the development of armored warfare; the rapid decline of the...... more

    Good Hands

    Good Hands

    • 優惠價: 1827
    Good Hands

    Good Hands

    • 優惠價: 1197
    Thirty Years of Electronic Records

    Thirty Years of Electronic Records

    • 優惠價: 4000

    In this collection of essays, twelve contributors, each of whom has been involved in NARA’s developm... more

    Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing

    Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing

    • 優惠價: 5499
    Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing

    Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing

    • 優惠價: 2199
    Capital Ideas and Market Realities: Option Replication, Investor Behavior, and Stock Market Crashes

    Capital Ideas and Market Realities: Option Replication, Investor Behavior, and Stock Market Crashes

    • 優惠價: 2998

    Bruce Jacobs sifts through the history of modern finance, from the efficient market hypothesis to behavioral psychology...... more

    The Mass Marketing of Politics: Democracy in an Age of Manufactured Images

    The Mass Marketing of Politics: Democracy in an Age of Manufactured Images

    • 優惠價: 9600

    The Mass Marketing of Politics demonstrates how The United States′ contemporary political system is ... more

    The Mass Marketing of Politics: Democracy in an Age of Manufactured Images

    The Mass Marketing of Politics: Democracy in an Age of Manufactured Images

    • 優惠價: 6900

    The Mass Marketing of Politics demonstrates how The United States′ contemporary political system is ... more

    Beyond Programming: To a New Era of Design

    Beyond Programming: To a New Era of Design

    • 優惠價: 10000

    A unique examination of the software development process, arguing that it must undergo a fundamental... more

    Stormtroop Tactics: Innovation in the German Army, 1914-1918

    Stormtroop Tactics: Innovation in the German Army, 1914-1918

    • 優惠價: 2700

    Describing the radical transformation in German Infantry tactics that took place during World War I, this book presents...... more

    On Infantry

    On Infantry

    • 優惠價: 2700

    Another volume in Praeger’s The Military Profession series, this revised edition of the 1984 Praeger... more

    The Marketing of the President: Political Marketing as Campaign Strategy

    The Marketing of the President: Political Marketing as Campaign Strategy

    • 優惠價: 5100
    On Artillery

    On Artillery

    • 優惠價: 5700

    Gudmundsson tells the story of field artillery in the 20th century and its impact on the major confl... more

    On Artillery

    On Artillery

    • 優惠價: 2700

    Gudmundsson tells the story of field artillery in the 20th century and its impact on the major confl... more

    Stormtroop Tactics: Innovation in the German Army, 1914-1918

    Stormtroop Tactics: Innovation in the German Army, 1914-1918

    • 優惠價: 5100

    Describing the radical transformation in German Infantry tactics that took place during World War I, this book presents...... more

    A Theory of Political Choice Behavior

    A Theory of Political Choice Behavior

    • 優惠價: 4500

    The first book to examine voter behavior from both psychological and marketing perspectives, A Theor... more

    Issues of Political Marketing: East European Perspective

    Issues of Political Marketing: East European Perspective

    • 優惠價: 10800

    Casting light on the evolution of political marketing in Central and Eastern Europe, this book deliv... more

    The 1976 House Majority Leadership Contest: Stepping Stone in the Transition to Conditional Party Government

    The 1976 House Majority Leadership Contest: Stepping Stone in the Transition to Conditional Party Government

    • 優惠價: 2997

    In this book, Bruce I. Oppenheimer and the late Robert L. Peabody analyze the 1976 House majority leader race and...... more

    Congress Reconsidered

    Congress Reconsidered

    • 優惠價: 7740
    Too Smart for Our Own Good: Ingenious Investment Strategies, Illusions of Safety, and Market Crashes

    Too Smart for Our Own Good: Ingenious Investment Strategies, Illusions of Safety, and Market Crashes

    • 優惠價: 1520
    Too Smart for Our Own Good: Ingenious Investment Strategies, Illusions of Safety, and Market Crashes

    Too Smart for Our Own Good: Ingenious Investment Strategies, Illusions of Safety, and Market Crashes

    • 優惠價: 1140
    Congress Reconsidered

    Congress Reconsidered

    • 優惠價: 4440
    Using Your First Serious Telescope

    Using Your First Serious Telescope

    • 優惠價: 2097

    This is a comprehensive reference source for numerous research projects and programs that amateurs c... more

    Searching for the Seventies: The Documerica Photography Project

    Searching for the Seventies: The Documerica Photography Project

    • 優惠價: 1330

    The 1970s were more than leisure suits, streaking, and disco. As this volume shows in one hundred re... more

    Congress Reconsidered

    Congress Reconsidered

    • 優惠價: 2660
    Political Marketing in Retrospective and Prospective

    Political Marketing in Retrospective and Prospective

    • 優惠價: 10200

    Political marketing coalesced as a subfield in the mid-1990s, and in 2002 the Journal of Political M... more

    Attachments: Faces and Stories from America’s Gates

    Attachments: Faces and Stories from America’s Gates

    • 優惠價: 1328

    A fascinating, thematic exploration of some of the millions of immigration files in the US National ... more

    How to Think Your Way to the Life You Want: A Guide to Understanding How Your Thoughts and Beliefs Create Your Life

    How to Think Your Way to the Life You Want: A Guide to Understanding How Your Thoughts and Beliefs Create Your Life

    • 優惠價: 644

    their intent. Thought-forms attract similar thought-forms. Thoughts that I accept as true become my beliefs. Beliefs...... more

    A Cross-cultural Theory of Voter Behavior

    A Cross-cultural Theory of Voter Behavior

    • 優惠價: 3948

    The rapid development of democracy and political freedoms has created new and sophisticated psycholo... more

    The British Army on the Western Front 1916

    The British Army on the Western Front 1916

    • 優惠價: 958

    Bruce Gudmundsson guides us expertly through the history of the successes and failures of the British Expeditionary...... more

    Fighting Tradition: A Marine’s Journey to Justice

    Fighting Tradition: A Marine’s Journey to Justice

    • 優惠價: 836
    Fighting Tradition

    Fighting Tradition

    • 優惠價: 2850

    Determined to be a U.S. Marine Corps officer, Bruce Yamashita enrolled in Officer Candidate School, where he was the...... more