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    Strategic Brand Licensing: Building Brand Value Through Enduring Partnerships

    Strategic Brand Licensing: Building Brand Value Through Enduring Partnerships

    • 優惠價: 7975 元

    This book presents a roadmap for a brand licensing strategy to enable companies to leverage brand va... more
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    Strategic Brand Licensing: Building Brand Value Through Enduring Partnerships

    Strategic Brand Licensing: Building Brand Value Through Enduring Partnerships

    • 優惠價: 2144 元

    This text provides a roadmap to enable companies to leverage brand value and expand into other produ... more
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    Expand, Grow, Thrive: 5 Proven Steps to Turn Good Brands Into Global Brands Through the Lasso Method

    Expand, Grow, Thrive: 5 Proven Steps to Turn Good Brands Into Global Brands Through the Lasso Method

    • 優惠價: 2939 元

    truly world-class business growth programs, Pete Canalichio shows us how successful marketers have extended and expanded...... more
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