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    Political Campaigning, Elections and the Internet: Comparing the US, UK, France and Germany

    Political Campaigning, Elections and the Internet: Comparing the US, UK, France and Germany

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    transforming elections while also mapping the role the Internet plays and performs for parties and candidates. Lilleker and Jackson...... more
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    The Marketing of Political Parties: Political Marketing at the 2005 British General Election

    The Marketing of Political Parties: Political Marketing at the 2005 British General Election

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    What is political marketing and how does it work? This question sits at the heart of this book. Usin... more
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    The Marketing of Political Parties: Political Marketing at the 2005 British General Election

    The Marketing of Political Parties: Political Marketing at the 2005 British General Election

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    What is political marketing and how does it work? This question sits at the heart of this book. Usin... more
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