強調新產品管理的三個重要基礎概念：「新產品流程」、「產品創新章程」和「產品策略組合」。藉由這三項策略性的分析方法與管理工具的運用，企業可以更有效地管理新產品的開發與行銷。新版增加、更新許多新產品管理實... more

A stymied reporter in his early thirties embarks on an investigation of three unconnected suicides. ... more

Crawford s New Product Management 12e provides the management approach to teaching new products, wit... more

Presents the state of the art of test methods and understanding bituminous materials and systems Pro... more

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An NYRB Classics Original First published in 1956, Zama is now universally recognized as one of the ... more

This book represents a first attempt to investigate the relations between Law and Agroecology. There... more

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It s a beautiful fall day on The Bennett Farm when Chickadee Chick overhears the boys talking about ... more

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Unique data collection as research basis Unique summary of state of the art Practical recommendation... more

Di Benedetto considers theatrical practice through the lens of contemporary neuroscientific discoveries in this...... more

Di Benedetto considers theatrical practice through the lens of contemporary neuroscientific discoveries in this...... more

Listen to Isaac Bennett s riveting story of mendacious tales inside the walls of a corrupted asylum ... more

An international panel of experts provide major research issues and a self-contained, rapid introduc... more

held, Palazzo Lancellotti in Rome, resulting from the col- boration of many artists and architects of di erent backgrounds...... more

This detailed volume gathers methods essential for investigating the multifaceted roles of astrocyte... more

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This book gathers selected contributions presented at the INdAM Meeting Structured Matrices in Numer... more

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Philosophically engaged and darkly moving, the twenty stories in Nest in the Bones span three decades from Antonio di...... more

The second edition of this classic textbook presents a rigorous and self-contained introduction to r... more

Theatre Design involves everything seen on stage: not only scenery but costumes, wigs, makeup, prope... more

Theatre Design involves everything seen on stage: not only scenery but costumes, wigs, makeup, prope... more

Two women, each intelligent, talented, wealthy, beautiful. What could drive them to kill? These stor... more

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Teach Your Students How to Create a Graphics Application Introduction to Computer Graphics: A Practi... more

Written with a managerial focus, New Products Management 11e by Crawford and Di Benedetto is useful to the practicing...... more

. Demonstrating the dynamics of good design through the work of influential designers, Stephen Di Benedetto also looks in depth at...... more

. Demonstrating the dynamics of good design through the work of influential designers, Stephen Di Benedetto also looks in depth at...... more

Never HIGHLIGHT a Book Again Includes all testable terms, concepts, persons, places, and events. Cra... more

discover important aspects of ourselves. Antonio Di Benedetto argues for a completely new approach. By employing analytic...... more

Combines the theory and practical - with simulation tools for the understanding and design of Ultra ... more