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    The Continuum of Consumer Choice

    The Continuum of Consumer Choice

    • 優惠價: 10200

    The Continuum of Consumer Choice provides a novel view of consumer choice based on the temporal hori... more

    The Brummie Boys of Aston

    The Brummie Boys of Aston

    • 優惠價: 530

    Birmingham, 1993. Under dim streetlamps, childhood friends Thomas, David, Henry, and Ernest drunkenl... more

    The Theory of the Marketing Firm: Responding to the Imperatives of Consumer-Orientation

    The Theory of the Marketing Firm: Responding to the Imperatives of Consumer-Orientation

    • 優惠價: 9599

    scholar Gordon R. Foxall argues that this proposition should form the starting point of a theory of the firm and explores its...... more

    The Theory of the Marketing Firm: Responding to the Imperatives of Consumer-Orientation

    The Theory of the Marketing Firm: Responding to the Imperatives of Consumer-Orientation

    • 優惠價: 9599

    scholar Gordon R. Foxall argues that this proposition should form the starting point of a theory of the firm and explores its...... more

    Addiction as Consumer Choice: Exploring the Cognitive Dimension

    Addiction as Consumer Choice: Exploring the Cognitive Dimension

    • 優惠價: 3297

    A striking characteristic of addictive behavior is the pursuit of immediate reward at the risk of lo... more

    Intentional Behaviorism: Philosophical Foundations of Economic Psychology

    Intentional Behaviorism: Philosophical Foundations of Economic Psychology

    • 優惠價: 7497

    Intentional behaviorism is a philosophy of psychology that seeks to ascertain the place and nature o... more

    Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

    Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

    • 優惠價: 3299
    Context and Cognition in Consumer Psychology: How Perception and Emotion Guide Action

    Context and Cognition in Consumer Psychology: How Perception and Emotion Guide Action

    • 優惠價: 2997

    with the desires and beliefs in terms of which consumer choice is frequently analyzed. In this engaging book, Gordon Foxall...... more

    Consumer Behaviour (Rle Consumer Behaviour): A Practical Guide

    Consumer Behaviour (Rle Consumer Behaviour): A Practical Guide

    • 優惠價: 2584
    Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

    Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

    • 優惠價: 3299
    Addiction as Consumer Choice: Exploring the Cognitive Dimension

    Addiction as Consumer Choice: Exploring the Cognitive Dimension

    • 優惠價: 7700

    A striking characteristic of addictive behavior is the pursuit of immediate reward at the risk of lo... more

    Strategic Marketing Management (Rle Marketing)

    Strategic Marketing Management (Rle Marketing)

    • 優惠價: 3417

    This book considers marketing management within the overall corporate system of business policy-maki... more

    Corporate Innovation (Rle Marketing): Marketing and Strategy

    Corporate Innovation (Rle Marketing): Marketing and Strategy

    • 優惠價: 3417
    The Routledge Companion to Consumer Behavior Analysis

    The Routledge Companion to Consumer Behavior Analysis

    • 優惠價: 11550

    The Routledge Companion to Consumer Behavior Analysis provides a unique and eclectic combination of ... more

    Consumers in Context: The BPM Research Program

    Consumers in Context: The BPM Research Program

    • 優惠價: 13200

    This book, first published in 1996, presents a collection of papers by Gordon Foxall charting the development of the...... more

    Consumer Behaviour: A Practical Guide

    Consumer Behaviour: A Practical Guide

    • 優惠價: 5775

    This book is concerned with the application of the behavioural sciences, notably social psychology a... more

    Ethnic Relations in Post-Soviet Russia: Russians and Non-Russians in the North Caucasus

    Ethnic Relations in Post-Soviet Russia: Russians and Non-Russians in the North Caucasus

    • 優惠價: 7975
    Corporate Innovation: Marketing and Strategy

    Corporate Innovation: Marketing and Strategy

    • 優惠價: 7150
    Strategic Marketing Management

    Strategic Marketing Management

    • 優惠價: 7150

    This book considers marketing management within the overall corporate system of business policy-maki... more

    Interpreting Consumer Choice: The Behavioural Perspective Model

    Interpreting Consumer Choice: The Behavioural Perspective Model

    • 優惠價: 7975

    alcohol and other drugs, etc). Foxall takes a qualitative approach to interpreting behavior, focusing on the epistemological...... more

    Explaining Consumer Choice

    Explaining Consumer Choice

    • 優惠價: 3299

    . Foxall’s contribution is explored in relation to marketing management, the adoption of innovations and further research in...... more

    Understanding Consumer Choice

    Understanding Consumer Choice

    • 優惠價: 7500

    Understanding Consumer Choice shows how attempts to relate consumers’ attitudes and actions have imp... more

    Understanding Consumer Choice

    Understanding Consumer Choice

    • 優惠價: 6599

    Understanding Consumer Choice shows how attempts to relate consumers’ attitudes and actions have imp... more

    Consumer Psychology In Behavioral Perspective

    Consumer Psychology In Behavioral Perspective

    • 優惠價: 1748

    This is a reprint of a formerly published book. It deals with the psychology and behavior that motiv... more

    Before Their Time: The Death of a Child

    Before Their Time: The Death of a Child

    • 優惠價: 644
    Marketing Psychology: The Paradigm in the Wings

    Marketing Psychology: The Paradigm in the Wings

    • 優惠價: 6599

    PART 1: INTRODUCTORY - Only Diverge - PART 2: THE BEHAVIOUR OF CONSUMERS’ ATTITUDES - Marketing’s At... more

    Marketing Psychology: The Paradigm in the Wings

    Marketing Psychology: The Paradigm in the Wings

    • 優惠價: 6599

    Marketing Psychology portrays the behaviour of consumers as influenced by its environmental conseque... more

    Marketing in the Service Industries: Marketing Service Inds

    Marketing in the Service Industries: Marketing Service Inds

    • 優惠價: 12600

    First Published in 1985. This is a collection of sixteen essays on the marketing of services industr... more

    The Routledge Companion to Consumer Behavior Analysis

    The Routledge Companion to Consumer Behavior Analysis

    • 優惠價: 4197
    Pan Am Captain: Aiming High

    Pan Am Captain: Aiming High

    • 優惠價: 1372
    Pan Am Captain: Aiming High

    Pan Am Captain: Aiming High

    • 優惠價: 682
    Sams Teach Yourself Visual C# 2005 in 24 Hours: Complete Starter Kit

    Sams Teach Yourself Visual C# 2005 in 24 Hours: Complete Starter Kit

    • 優惠價: 1520
    Advanced Introduction to Consumer Behavior Analysis

    Advanced Introduction to Consumer Behavior Analysis

    • 優惠價: 1138
    Context and Cognition in Consumer Psychology: How Perception and Emotion Guide Action

    Context and Cognition in Consumer Psychology: How Perception and Emotion Guide Action

    • 優惠價: 9000

    with the desires and beliefs in terms of which consumer choice is frequently analyzed. In this engaging book, Gordon Foxall...... more

    Ethnic Relations in Post-Soviet Russia: Russians and Non-Russians in the North Caucasus

    Ethnic Relations in Post-Soviet Russia: Russians and Non-Russians in the North Caucasus

    • 優惠價: 3777
    Advanced Introduction to Consumer Behavior Analysis

    Advanced Introduction to Consumer Behavior Analysis

    • 優惠價: 3798
    Consumers in Context: The Bpm Research Program

    Consumers in Context: The Bpm Research Program

    • 優惠價: 3897
    With the Guns 1914 - 1918: A Subaltern’s Story

    With the Guns 1914 - 1918: A Subaltern’s Story

    • 優惠價: 948

    Acquired at a local Cheshire auction house, several personal albums of WWI photographs taken by thei... more

    Sams Teach Yourself Visual Basic 2015 in 24 Hours

    Sams Teach Yourself Visual Basic 2015 in 24 Hours

    • 優惠價: 1330

    In just 24 sessions of one hour or less, you’ll learn how to build complete, reliable, and modern Wi... more

    Interpreting Consumer Choice: The Behavioural Perspective Model

    Interpreting Consumer Choice: The Behavioural Perspective Model

    • 優惠價: 1708
    Sams Teach Yourself Visual Basic 2012 in 24 Hours

    Sams Teach Yourself Visual Basic 2012 in 24 Hours

    • 優惠價: 1330
    Handbook of Developments in Consumer Behaviour

    Handbook of Developments in Consumer Behaviour

    • 優惠價: 10982
    Ocean Fever: The Damian Foxall Story

    Ocean Fever: The Damian Foxall Story

    • 優惠價: 1138

    environment are all in a day s work for exceptional Irish sailor, Damian Foxall. This book traces his early years as a teenager...... more

    The Marketing Firm: Economic Psychology of Corporate Behaviour

    The Marketing Firm: Economic Psychology of Corporate Behaviour

    • 優惠價: 5130
    Visual Basic 2010 / Sams Teach Yourself Visual Basic 2010 in 24 Hours: Paso a paso / Step by Step

    Visual Basic 2010 / Sams Teach Yourself Visual Basic 2010 in 24 Hours: Paso a paso / Step by Step

    • 優惠價: 2658
    Sams Teach Yourself Visual Basic 2010 in 24 Hours

    Sams Teach Yourself Visual Basic 2010 in 24 Hours

    • 優惠價: 1330
    Consumer Behaviour 2e

    Consumer Behaviour 2e

    • 優惠價: 4845

    Consumer behaviour is the study of how, where, when and why we conduct the exchange elements of our ... more

    Sams Teach Yourself Visual C# 2008 in 24 Hours: Complete Starter Kit

    Sams Teach Yourself Visual C# 2008 in 24 Hours: Complete Starter Kit

    • 優惠價: 1330
    Sams Teach Yourself Visual Basic 2008 in 24 Hours: Complete Starter Kit

    Sams Teach Yourself Visual Basic 2008 in 24 Hours: Complete Starter Kit

    • 優惠價: 1330
    The Behavioural Economics of Brand Choice

    The Behavioural Economics of Brand Choice

    • 優惠價: 6000

    This text presents a cutting edge approach to the analysis of brand choice, relevant to marketing pr... more

    Explaining Consumer Choice

    Explaining Consumer Choice

    • 優惠價: 6500

    . Foxall’s contribution is explored in relation to marketing management, the adoption of innovations and further research in...... more

    Consumer Behaviour

    Consumer Behaviour

    • 優惠價: 3040
    Context and Cognition: Interpreting Complex Behavior

    Context and Cognition: Interpreting Complex Behavior

    • 優惠價: 1138
    Sams Teach Yourself Microsoft Visual C# .Net 2003 in 24 Hours

    Sams Teach Yourself Microsoft Visual C# .Net 2003 in 24 Hours

    • 優惠價: 1400

    Revision of Sams highest rated C# book--now we re taking it Visual... more

    Sams Teach Yourself Microsoft Visual Basic .Net 2003 in 24 Hours

    Sams Teach Yourself Microsoft Visual Basic .Net 2003 in 24 Hours

    • 優惠價: 1140
    Practical Standards for Microsoft Visual Basic .Net

    Practical Standards for Microsoft Visual Basic .Net

    • 優惠價: 1900
    Sams Teach Yourself C# in 24 Hours

    Sams Teach Yourself C# in 24 Hours

    • 優惠價: 1140
    McSd in a Nutshell: The Visual Basic Exams

    McSd in a Nutshell: The Visual Basic Exams

    • 優惠價: 1138

    Since their introduction, the MCSD certification exams have been enthusiastically received by VB pro... more

    The Silent Informer

    The Silent Informer

    • 優惠價: 798
    Microsoft Access 97 Bible: Gold Edition

    Microsoft Access 97 Bible: Gold Edition

    • 優惠價: 2280

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