This book provides a comprehensive analysis of the communication tactics and public relations strate... more

"Broadcast Commentaries and Religious Tolerance in Nigeria: A Study of FRCN Listeners in Benue State... more

"Advert Ratings and Students’ Patronage of Alcohol in Makurdi, Nigeria" explores the influence of al... more

In recent years, social media platforms have become powerful tools for shaping public opinion and in... more

This book delves into the impact of parental control tools and program ratings on the media consumpt... more

This book offers a comprehensive analysis of the impact of celebrity endorsements on consumer behavi... more

Uses of Digital Devices in Churches explores the evolving role of technology in religious practices,... more

The study titled "Uses of BSU FM 89.9 on Students’ Learning of Radio Production at Benue State Unive... more

Discover the profound impact of social media on cultural dynamics with this insightful exploration o... more

In an era where digital communication shapes the media landscape, "Uses of Social Media by Broadcast... more

In "Strategies of Political Mobilization on X: A Study of the Obidient Movement in Nigeria," this bo... more

The study, Channels TV’s Role in the Control of the Spread of COVID-19 in Nigeria: A Study of Benue ... more

Funding Traditional Media in the Digital Era explores a critical intersection of traditional media a... more

This study, "Social Media and Youth Participation in Politics in Benue State of Nigeria", assessed t... more