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Masterpieces of Swiss Entrepreneurship: Swiss SMEs Competing in Global Markets
This open access book focuses on Switzerland-based medium-sized companies with a longstanding export... more |
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Masterpieces of Swiss Entrepreneurship: Swiss Smes Competing in Global Markets
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From Coal to Biotech: The Transformation of Dsm With Business School Support
This management book documents the remarkable transformation of DSM, first from a coal mining compan... more |
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From Coal to Biotech: The Transformation of DSM With Business School Support
This management book documents the remarkable transformation of DSM, first from a coal mining compan... more |
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Induction and Segregation of Vertebrate Cranial Placodes
During evolution the vertebrate head has acquired a number of unique features including specialized ... more |
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Globalizing Social Justice: The Role of Non-Government Organizations in Bringing About Social Change
A study of the international NGO advocacy for social and environmental justice, it looks at the fund... more |
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Neural Crest Induction And Differentiation
Neural Crest Induction and Differentiation, written by an international panel of recognized leaders ... more |
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Global Account Management: Creating Value
Immer mehr Firmen erkennen, dass der Umgang mit globalen Kunden nicht einfach nur eine Erweiterung i... more |
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New World Journeys: Contemporary Italian Writers and the Experience of America
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Neural Crest Induction and Differentiation
Neural Crest Induction and Differentiation, written by an international panel of recognized leaders ... more |
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Natalia Ginzburg: A Voice of the Twentieth Century
This collection brings together a variety of critical perspectives on Ginzburg’s work for an English... more |
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如刀的書寫：諾貝爾文學獎得主的文學自省
2022諾貝爾文學獎得主 安妮・艾諾 Annie Ernaux的文學自省 揭開書寫的理由和目標 在大約一年的時間內，透過電子郵件，作家吉奈向艾諾提出關於寫作的提問。 艾諾從說明自己對於寫作形式... more |
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Leading a Surgical Revolution: The Ao Foundation – Social Entrepreneurs in the Treatment of Bone Trauma
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Encounters: Conversations on Life and Writing
"Isn’t it ... particularly difficult to ’speak’ of your work?" Frédéric-Yves Jeannet asks Hélène Cixous in this...... more |
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Encounters: Conversations on Life and Writing
"Isn’t it ... particularly difficult to ’speak’ of your work?" Frédéric-Yves Jeannet asks Hélène Cixous in this...... more |
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La jungla y la sabana / The Jungle and the Savanna
Filled with rare photographs and original illustrations, this collection entertains children while t... more |
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Poca Luz: Mexico 1993-2005
In addition to its direct translation meaning little light, the title Poca Luz alludes to a phrase... more |
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Human Documents: Eight Photographers
In Human Documents, Robert Gardner introduces the work of photographers with whom he has worked over... more |
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國際行銷
本書不同於坊間一般的國際行銷教科書，全書立足於「全球」觀點，除了讓讀者認識國際行銷基本觀念，又以「競爭全球顧客」的觀點來介紹國際行銷的內涵與運作實務，有效結合管理實務與學術理論。 每章中適時置入相... more |
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Global Marketing
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Global Marketing Strategies
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Global Marketing Strategies
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Global Marketing
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The Edge of Europe
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The Edge of Europe
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Under the Radiant Sun and the Crescent Moon: Italo Calvino’s Storytelling
comprehensive analytical work in English of his writings has been unavailable until now. In this new study Angela Jeannet offers a...... more |
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The Best of Business Card Design 4
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Managing With a Global Mindset
Explains the analytic, strategic and personal skills required to be a successful global manager. The... more |
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Natalia Ginzburg: A Voice of the Twentieth Century
A prominent and prolific Italian writer, Natalia Ginzburg (1916-1991) is known for her novels, plays... more |
