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This is the first volume of a two-volume work which summarizes in an edited format and in a fairly c... more
This is the second volume of a two-volume work which summarizes in an edited format and in a fairly ... more
本書是一本媒體公關方面的百科全書。作者霍華德和馬修斯在傳媒關系領域工作多年,在書中她們深入又廣泛地把職業生涯中的一些經驗,如在《讀者文摘》集團,AT&T公司和亞利桑那州立大學的寶貴經驗,無私地拿出來與... more
The Portuguese mariners under Vasco da Gama in search of spices landed on the Malabar Coast at the f... more
In the course of his career spanning over six decades, George A Olah, winner of the 1994 Nobel Prize... more