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Basic Marketing:A Marketing Strategy Planning Approach(19版)
Perreault franchise was the pioneer of the four Ps in the introductory marketing course. The unifying focus of Basic Marketing...... more |
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Cram101 Textbook Outlines to Accompany:: Essentials of Marketing: A Global-Managerial Approach
Never HIGHLIGHT a Book Again Includes all testable terms, concepts, persons, places, and events. Cra... more |