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搜尋結果共 18 筆, 頁數 1 / 1
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Toolbox Digital Business: Leadership, Business Models, Technologies and Change
This book provides important guidelines for the digital transformation process and shows how establi... more |
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Practice-Oriented Marketing: Basics - Instruments - Case Studies
, Philipps-Universität Marburg Further proof of Ralf T. Kreutzer’s special expertise in marketing, his great passion for conveying...... more |
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Toolbox Digital Business: Leadership, Business Models, Technologies and Change
This book provides important guidelines for the digital transformation process and shows how establi... more |
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Understanding Artificial Intelligence: Fundamentals, Use Cases and Methods for a Corporate AI Journey
Artificial Intelligence (AI) will change the lives of people and businesses more fundamentally than ... more |
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B2b-Online-Marketing Und Social Media: Handlungsempfehlungen Und Best Practices
Ralf T. Kreutzer, Andrea Rumler und Benjamin Wille-Baumkauff erläutern, wie B2B-Unternehmen einen kompetenten...... more |
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Understanding Artificial Intelligence: Fundamentals, Use Cases and Methods for a Corporate AI Journey
Artificial Intelligence (AI) will change the lives of people and businesses more fundamentally than ... more |
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Toolbox for Marketing and Management: Creative Concepts, Forecasting Methods, and Analytical Instruments
Modern marketing managers need intuitive and effective tools not just for designing strategies but a... more |
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Digital Business Leadership: Digital Transformation, Business Model Innovation, Agile Organization, Change Management
Illustrates eight central fields of action for digital business leadership Provides practitioners an... more |
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Digital Business Leadership: Digital Transformation, Business Model Innovation, Agile Organization, Change Management
Illustrates eight central fields of action for digital business leadership Provides practitioners an... more |
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Digital Darwinism: Branding and Business Models in Jeopardy
Digital Darwinism is a key challenge for all companies and brands. Not all companies and managers ar... more |
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Optical Fiber Sensors: Proceedings of the 6th International Conference, Ofs ’89, Paris, France, September 18-20, 1989
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The Path to Sustainable Corporate Management: How to Take Responsibility for People, the Environment and the Economy
This book shows how managers at all levels of the company can master the challenges of sustainable c... more |
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The Big One
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The Big One
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Next Stop Metaverse: A Quick Guide to Concepts, Uses, and Potential for Research and Practice
or a promise? Ralf T. Kreutzer and Sonja Klose try to make the vision tangible and imaginable. As with the Internet, it...... more |
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Online-Marketing
Dieses Lehrbuch vermittelt einen anschaulichen und praxisorientierten Überblick über die Grundlagen ... more |
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Beyond Compliance: 10 Practical Actions on Regulation, Risk and It Management
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Biopesticides: Botanicals and Microorganisms for Improving Agriculture and Human Health
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