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本書是市面上最貼近現代趨勢與實務的教材,收錄全新企業實例和研究結果,幫助學生了解企業家如何落實書中的知識概念。 一、兩段式個案 更新全書個案,以求與時俱進。收錄企業個案包括Netflix、蘋果... more
A focus on the practical skills and important developments in business. The recent events in domesti... more
Unprepared for invasion, Tennessee joined the Confederacy in June 1861. The state’s long border and ... more
Regulated cell death, which is involved in nearly every aspect of animal development and physiology,... more
, accomplished mechanical engineers Shi-Wei Ricky Lee, Jeffery C. C. Lo, Mian Tao, and Huaiyu Ye deliver a practical overview of the...... more
本書連結知名企業的經營實例與國際企業的研究理論,大幅提升可讀性。每章皆有精采而切合主題的章前個案,以及組織嚴謹、說明詳實的章節內容,再配合結尾的複習問題,前後連貫可以有效提升學習效果;本書亦納入當代的... more
Learn how to think and act like a successful manager with the powerful insights, latest concepts and... more
NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several v... more
"Prepare to think and act like a manager with the powerful insights, solid concepts, and reader-frie... more
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-pun... more
For introductory business courses. Focus on the practical skills and important developments in busin... more
MANAGEMENT, 12E, takes a functional, skills-based approach to the process of management with a focus... more
Prepare for success in management today with this brief, inviting approach from leading management author Ricky Griffin...... more
For International Business courses. Successfully prepare students for the international marketplace.... more
&>For International Business Courses. Successfully prepare students for the international marketplac... more