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定位：在眾聲喧嘩的市場裡，進駐消費者心靈的最佳方法
行銷大師賴茲&屈特點燃行銷革命第一書 風靡全球逾四十年、世上最偉大的商業詞彙之一 美國史上影響銷售最深遠的觀念 �在溝通過度、資訊氾濫成災的社會， 唯有成功「定位」，才能讓產品在消費者心中搶灘登陸。 ... more |
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Positioning: The Battle for Your Mind
Trout explain how to: Make and position an industry leader so that its name and message wheedles its way into the collective...... more |
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
There are laws of nature, so why shouldn t there be laws of marketing? As Al Ries and Jack Trout--the world-renowned...... more |
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Beyond the Clinical Hour: How Counselors Can Partner with the Church to Address the Mental Health Crisis
resources and the heart to help: the church. Psychologists James Sells and Amy Trout and journalist Heather Sells know firsthand...... more |
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Differentiate or Die: Survival in Our Era of Killer Competition
guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for...... more |
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The Magic Ball
As he walked toward the edge of the woods, he tripped over a tractor tire embedded in the dirt. He l... more |
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The Magic Ball
As he walked toward the edge of the woods, he tripped over a tractor tire embedded in the dirt. He l... more |
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Crushed Promises
Rebecca Walker loves searching for lost treasure but puts her plans on hold to fulfill her sister’s ... more |
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Repositioning: Marketing In An Era of Competition, Change, and Crisis
The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries published their classic bestseller...... more |
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The 2023 Northwind Treasury
: Amanda Trout, Angela Townsend, Kathryn O’Day, Kaci Skiles Laws, and Tulip Chowdhury; in Prose Poetry: Braeden Michaels...... more |
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Marketing Warfare
"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsw... more |
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Bibliography of Oklahoma Geology, With Subject Iindex
This comprehensive bibliography is an invaluable resource for anyone interested in the geology of Ok... more |
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A Mormon Wife
A Mormon Wife is a memoir by Grace Wilbur Trout, a woman who grew up in a devout Mormon family in Utah. In it, she...... more |
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A Mormon Wife
A Mormon Wife is a memoir by Grace Wilbur Trout, a woman who grew up in a devout Mormon family in Utah. In it, she...... more |
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Bibliography of Oklahoma Geology, With Subject Iindex
This comprehensive bibliography is an invaluable resource for anyone interested in the geology of Ok... more |
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The Power of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right
Renowned marketing expert and best-selling author Jack Trout has a message for managers who are struggling to keep up...... more |
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The Economics of Feudalism
First published in 1971, The Economics of Feudalism is an attempt to use the mathematical theory of ... more |
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Ollie Polly?
Ollie Polly is a story of child name Ollie who has task from his favorite teacher to write a poem. B... more |
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The Railways of Canada
Reprint of the original, first published in 1871.... more |
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The Railways of Canada
Reprint of the original, first published in 1871.... more |
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Enemies in the Rear: Or, a Golden Circle Squared. a Story of Southeastern Pennsylvania in the Time of Our Civil War
This work has been selected by scholars as being culturally important, and is part of the knowledge ... more |
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Enemies in the Rear: Or, a Golden Circle Squared. a Story of Southeastern Pennsylvania in the Time of Our Civil War
This work has been selected by scholars as being culturally important, and is part of the knowledge ... more |
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Introduction to the New Testament; Volume 1
This work has been selected by scholars as being culturally important, and is part of the knowledge ... more |
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Introduction to the New Testament; Volume 1
This work has been selected by scholars as being culturally important, and is part of the knowledge ... more |
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Introduction to the New Testament; Volume 2
This work has been selected by scholars as being culturally important, and is part of the knowledge ... more |
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Introduction to the New Testament; Volume 2
This work has been selected by scholars as being culturally important, and is part of the knowledge ... more |
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Fishing with My Fly Down: A Fly-Fishing Career Ruined by Rock Radio, Second Edition
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Shattered Promises
While investigating a plane crash in rural Arkansas, FBI Agent Wade Malone is stunned to find the on... more |
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A Genie’s Wisdom: A Fable of How a Ceo Learned to Be a Marketing Genius
Belegschaftsaktien Gewinn zu schlagen. Geschrieben von Bestsellerautor Jack Trout (’Differentiate or Die’ und ’Big Brands Big Trouble...... more |
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Bringing Back The Bear: How a Community Rescued Bear River Migratory Bird Refuge
Once an international destination, the Bear River Migratory Bird Refuge was totally destroyed by ri... more |
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Little Chewz Celebrates Winter
What is the Cutlery Family up to now? It’s winter, cold and snow blankets the ground. Yet, the Cutle... more |
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Trout Family History
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Something Fishy
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Soon Come Divorce Caribbean Style
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Tangled Promises
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No Retreat: Moving Forward in a Backwards World
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What Possible Good?: Turning the Tables on Our Pain and Suffering, a Study of the Pain and Suffering, We All Face Living in a Fallen World,
Trout takes us on a journey towards gaining a better understanding of our pain and suffering. We will find that God alone is...... more |
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The Vietnam Veterans Memorial at Angel Fire: War, Remembrance, and an American Tragedy
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Vietnam Veterans Memorial at Angel Fire: War, Remembrance, and an American Tragedy
determination of his family to find meaning in their loss. In The Vietnam Veterans Memorial at Angel Fire, Steven Trout tells the...... more |
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Wild Blue: Saving the World with Duct Tape and WD-40
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Boogie Street Monster Squad: There’’s a Monster in Our School!
Sammy Sasquatch is the biggest bully in school! Does Sammy know he’s a bully, or does he think he’s ... more |
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Margaret the Sly Serpent: An Abortion Story
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Burny The Carefree Cowbird: A Socialist Story
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Navy Crash Crew: A Memoir
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Oh So Silly: Zany Tales from an Unconventional Mind
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Earth Beneath My Feet: A Space Adventure
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Road Trip: Huautla - The Mushroom Cult
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The Wreck
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Jediism Explained
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Various Compounds
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Mastery of Nature: Promises and Prospects
, Bernhardt L. Trout, Lise van Boxel, Richard Velkley, Stuart D. Warner, Jerry Weinberger....... more |
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Lose stomach fat within 5 days.: Ultimate guide to losing belly fat within 5 days and overall body fat.
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Last Hope Alaska
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Wondrous Truths: The Improbable Triumph of Modern Science
questions-Why did science progress in the West? And why so quickly? J.D. Trout’s answers are surprising. His central idea is that...... more |
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The Boogie Street Monster Squad
their monster-hunting skills to prove people exist! Paula and Clayton Trout’s Boogie Street Monster Squad takes characters...... more |
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When I Opened My Eyes - The Dwovian Encounter
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Central Park Story Book Five: The Door to What Is Destined to Be
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The Caribbean Home Garden Guide
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Central Park Story Book Four: The Final Gate
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Central Park Story Book Three: The Eight Gates
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