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Place Branding and Public Management: Building Effective Strategies for Marketing Places

Place Branding and Public Management: Building Effective Strategies for Marketing Places

外文書 , Mabillard Martial Pasquier Renaud Vincent Vuignier , Taylor & Francis Asia Pacific , 出版日期: 2023-12-04

優惠價: 7975 元

As part of an emerging literature on place branding, this book fills the important gap between pract... more

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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places

Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places

外文書 , Mabillard Martial Pasquier Renaud Vincent Vuignier , Ingram , 出版日期: 2025-06-27

優惠價: 3419 元

As part of an emerging literature on place branding, this book fills the important gap between pract... more

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