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Teaching International Business: Ethics and Corporate Social Responsibility is a collection of acade... more
Includes highly relevant analysis and discussions by global experts on diverse topics related to the... more
Micro, small and medium enterprises (MSMEs) are integral to the economic policy framework of India, ... more
One of the most important new concepts in marketing is customer equity--here s the essential inform... more
Discover an important tool in the development of new marketing strategies for satisfying online cust... more
Artificial intelligence is reshaping every facet of human existence, from business and education to ... more
The volume presents the best papers of the special issue ’E-Services’ of the Journal of Value Chain ... more
The subjects or beneficiaries of social work that organizations undertake are usually people or comm... more
Introduction What are NDDs? 1.1.1 Need to Study NDD in India 1.1.2 Risk Factors of NDD 1.1.3 Genetic... more
Racism is a significant social problem that diminishes the social fabric of society, creates social ... more
. --Gopalkrishnan R. Iyer, from the chapter Approaches to Ethics in International Business Education In recent years there has been a...... more
