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		Advertising in New Formats and Media: Current Research and Implications for Marketers 外文書 , De Pelsmacker Patrick (EDT) , Ingram , 出版日期: 2016-04-06 優惠價: 9719 元 The advertising universe is changing rapidly. New communication technologies such as live streaming,... more	放入購物車下次再買
		Advances in Advertising Research: Extending the Boundaries of Advertising 外文書 , Banks Ivana Bušljeta (EDT)/ De Pelsmacker Patrick (EDT)/ Okazaki Shintaro (EDT) , Ingram , 出版日期: 2014-12-08 優惠價: 3299 元 Advances in Advertising Research are published by the European Advertising Academy (EAA). This volum... more	放入購物車下次再買
		A Reader In Marketing Communications 外文書 , Don E. (EDT) Kitchen Lynne (EDT)/ Schultz Patrick (EDT)/ Eagle Philip J. (EDT)/ De Pelsmacker , Taylor & Francis Asia Pacific , 出版日期: 2006-03-31 優惠價: 2969 元	放入購物車下次再買
		A Reader In Marketing Communications 外文書 , Don E. (EDT) Kitchen Lynne (EDT)/ Schultz Patrick (EDT)/ Eagle Philip J. (EDT)/ De Pelsmacker , Ingram , 出版日期: 2005-12-08 優惠價: 11500 元 Combining seminal papers on marketing communications with incisive commentary and overviews from the... more	放入購物車下次再買
		Integrated Marketing Communications: A Primer 外文書 , Kitchen Patrick De Patrick/ Pelsmacker Philip J./ De Pelsmacker , Taylor & Francis Asia Pacific , 出版日期: 2004-07-08 優惠價: 12100 元 This textbook is the first introductory primer on integrated marketing communications. It combines t... more	放入購物車下次再買
		Integrated Marketing Communications: A Primer 外文書 , Kitchen Patrick De Philip J./ Pelsmacker , Taylor & Francis Asia Pacific , 出版日期: 2004-07-08 優惠價: 2804 元 This textbook is the first introductory primer on integrated marketing communications. It combines t... more	放入購物車下次再買
		The Sage Handbook of Marketing Ethics 外文書 , Dahl de Pelsmacker Eagle Lynne Patrick Stephan , Ingram , 出版日期: 2020-10-21 優惠價: 12000 元 This new handbook brings together a rich and diverse body of scholarly research, with chapters on al... more	放入購物車下次再買
		Advances in Advertising Research (Vol. V): Extending the Boundaries of Advertising 外文書 , Banks de Pelsmacker Ivana Busljeta Okazaki Patrick Shintaro , Ingram , 出版日期: 2016-10-29 優惠價: 3299 元 Advances in Advertising Research are published by the European Advertising Academy (EAA). This volum... more	放入購物車下次再買
		Marketing Communications: A European Perspective 外文書 , De Pelsmacker Joeri Maggie/ Van Den Bergh Patrick/ Geuens , Ft Pr , 出版日期: 2010-07-14 優惠價: 4180 元	可訂購時通知我
		Advertising Research: Message, Medium and Context 外文書 , De Pelsmacker Nathalie (EDT) Patrick (EDT)/ Dens , Ingram , 出版日期: 2009-08-12 優惠價: 5940 元 This book compiles the best research reports presented at the 7th ICORIA - International Conference ... more	可訂購時通知我
		Marketing Research With SPSS 外文書 , Janssens Katrien/ De Pelsmacker Patrick Patrick/ Van Kenhove Wim/ Wijnen , Prentice Hall , 出版日期: 2008-12-15 優惠價: 7600 元	可訂購時通知我
		Foundations of Marketing Communications 外文書 , Joeri Van Den/ De Pelsmacker Maggie/ Bergh Patrick Patrick De/ Geuens Pelsmacker , Trans-Atlantic Pubns , 出版日期: 2005-12-31 優惠價: 3021 元	可訂購時通知我

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