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餐旅服務業與觀光行銷
本書作者摩里森教授出生於蘇格蘭，在四個不同的國家居住與工作，在如此國際化的背景下，加上紮實的理論基礎與擔任顧問工作所累積的實務經驗，使他有足夠的素材寫出這本極具影響力的教科書。全書文字詳實細膩、架構完... more |
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Marketing and Managing Tourism Destinations
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook ... more |
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Marketing and Managing Tourism Destinations
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook ... more |
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World Tourism Cities: A Systematic Approach to Urban Tourism
World Tourism Cities: A Systematic Approach to Urban Tourism is a unique and contemporary textbook t... more |
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World Tourism Cities: A Systematic Approach to Urban Tourism
World Tourism Cities: A Systematic Approach to Urban Tourism is a unique and contemporary textbook t... more |
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Fighting the Slave Trade
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Quest by Canoe, Glasgow to Skye
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Hospitality and Travel Marketing, 4/e
Global orientation, and whole-industry coverage of hospitality and tourism set this book apart. This... more |
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Monitoring the Quality of Health Care: Issues and Scientific Approach
As the public in the U.S. has grown increasingly concerned over the gaps in the health care system s... more |
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The Guitar Handbook
(Book). The Essential Encyclopedia for Every Guitar Player The Guitar Handbook is the complete guide... more |
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Quantum Mechanics
A Thorough Update of One of the Most Highly Regarded Textbooks on Quantum Mechanics Continuing to of... more |
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Quantum Physics: Illusion or Reality?
Quantum physics is believed to be the fundamental theory underlying our understanding of the physica... more |
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Routledge Handbook of Trends and Issues in Global Tourism Supply and Demand
This Handbook provides a comprehensive overview of trends and issues in the global supply and demand... more |
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Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
The Handbook offers a comprehensive overview of theoretical and practical perspectives for tracking ... more |
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Routledge Handbook of Tourism Cities
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餐旅與觀光行銷
【餐旅與觀光行銷】(Hospitality and Travel Marketing，3/e)乃是作者Alastair M.Morrison全球暢銷的餐旅行銷教科書之2002年最新修訂版。 本書除組織結構嚴謹，說明深入淺出外，每章並附...... more |
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Hospitality and Travel Marketing
Fully revised and updated for its fifth edition, Hospitality and Travel Marketing provides students ... more |
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Hospitality and Travel Marketing
Fully revised and updated for its fifth edition, Hospitality and Travel Marketing provides students ... more |
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Marketing and Managing Tourism Destinations
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook ... more |
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Marketing and Managing Tourism Destinations
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook ... more |
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The Breast Cancer Cookbook: Over 100 Easy Recipes to Nourish and Boost Health During and After Treatment
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Dreaming on the Edge: Poets & Book Artists in California
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Transitional Faces: The Lives & Work of Richard Austin, Type-Cutter & Richard Turner Austin, Wood-Engraver
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Marketing and Managing Tourism Destinations
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Marketing and Managing Tourism Destinations
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The Tourism System
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Neuropsychology
Neuropsychology is a vast field, overlapping with psychiatry, medicine and neuroscience. It essentia... more |
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Hanging Quotes: Talking Book Arts, Typography & Poetry
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Introduction to Molecular Motion in Polymers
This book explains how molecular movement is determined by chemical structure, then how motion contr... more |
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The Tourism System
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Nineteenth-Century American Designers & Engravers of Type
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Hospitality and Travel Marketing
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Finals in Surgery: A Guide to Success in Clinical Surgery
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The Tourism system
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Civilization Past And Present, to 1650: Primary Source Edition
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Civilization Past And Present, Primary Source
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Civilization Past & Present
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Civilization Past & Present
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Civilization Past & Present
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The Tourism System
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Hospitality and Travel Marketing
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Quantum Mechanics
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Reductionism: A Beginner’s Guide
human mind have been uncovered in particle colliders and fMRI scanners. Acclaimed physicist Alastair I.M. Rae spells out how...... more |
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Quantum Mechanics
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Quantum Physics: A Beginner’s Guide
From quarks to computing, this fascinating introduction covers every element of the quantum world in... more |
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Quantum Physics: Illusion or Reality?
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Quantum Mechanics
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